3. THE CLIENT

In difficult times, the biggest mistake you could make is forgetting your current clients and focusing solely on new prospects. Over service them, hold their hand and guide them through; you will reap the benefits in the future.

Contact old customers and tell them how much you miss them and want to work with them again! It’s the perfect opportunity to discuss the breakdown in communication/relationship. According to McGraw Hill, 67% of clients are lost simply due to lack of contact or indifference!